PRESS FOR CHANGE
[AWARD School/News Corp Sponsored Brief: Press]
Ask Izzy is a free location-based mobile directory that connects people who are homeless with essential services and power cards (special phone chargers).
The task was to create awareness of the Ask Izzy service and to generate funding of mobile phone power cards with a press ad.
Below is my AWARD school entry that was published across News Corp metro newspapers.
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Campaign Brief article
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